About


 

Hi there, my name is Tony!

I'm a UX Architect with a unique background that blends a passion for fitness with a data-driven approach to design. My journey from personal trainer to UX professional, combined with an MBA in Marketing and experience at a leading fintech startup, has equipped me with a diverse skillset and a user-centric perspective. 

Just as I approached personal training with an open mind and a focus on helping clients achieve their goals with available resources, I bring that same problem-solving mindset to UX. I thrive on tackling complex design challenges and crafting elegant solutions that meet user needs and business objectives.

My time at one of the largest fintech startups honed my attention to detail and instilled a customer/user-first mentality. I'm proud of my ability to notice the nuances that others might miss and to understand stakeholder perspectives, ensuring I deliver the best possible design solutions

While design challenges fuel my professional life, my personal time is dedicated to continuous self-improvement, both physical and mental. You'll find me pushing my limits in competitive powerlifting or exploring the depths of YouTube, from dinosaur documentaries to video game essays.

Let's connect and discuss how my unique blend of skills and experience can benefit your team!